Thomas Town Digital

SERVICES BUILT
FOR HOME SERVICES

Every service we offer is designed specifically for home service businesses. No fluff, no guesswork, just the channels that drive calls and booked jobs.

01

SEO

Own your local market on Google Maps and organic search

When homeowners search for your trade, the Google Map Pack is the first thing they see, and the top 3 positions capture the majority of clicks and calls. We optimize your Google Business Profile, build local citations, create geo-targeted content, and develop a review strategy that puts you at the top and keeps you there.

  • Google Business Profile optimization and active management
  • Local citation building, cleanup, and NAP consistency
  • On-page SEO for service and location pages
  • Review generation strategy and monitoring
  • Local link building and authority signals
  • Monthly rank tracking and performance reporting
Clients typically see map pack visibility improvements within 60 to 90 days
02

PPC

Be there the moment homeowners are ready to hire

Google Ads and Local Services Ads put your business at the very top of search results the moment someone needs your trade. We build, manage, and continuously optimize campaigns built specifically for home service businesses, with call tracking, negative keyword management, and revenue and ROI reporting built in from day one.

  • Google Search campaigns targeting high-intent buyer keywords
  • Local Services Ads (Google Guaranteed) setup and management
  • Negative keyword management to eliminate wasted spend
  • Call tracking and lead attribution across every campaign
  • Revenue reporting and ROI tracking on every dollar of spend
  • Monthly performance reporting with actionable insights
Average 3.2× return on ad spend across home service clients
03

Websites

A website that converts visitors into booked jobs

Your website is where paid traffic either converts or dies. Most home service websites are slow, confusing on mobile, and don't make it obvious how to call or book. We build fast, mobile-first websites with one job: turning visitors into phone calls. Every element, from layout to copy to CTAs, is designed around conversion.

  • Custom Next.js builds optimized for speed and conversion
  • Mobile-first design, since 87% of home service searches are on phones
  • Click-to-call and lead form placement above the fold
  • Service and location page architecture for local SEO
  • Google Analytics 4, call tracking, and conversion setup
  • Ongoing CRO, testing and improving after launch
New sites typically see a 30 to 50% improvement in conversion rate versus old sites
04

AI Automations

Automate your follow-up and close more jobs on autopilot

The fastest response wins the job, but most home service businesses don't have time to follow up with every lead instantly. We build AI-powered automation workflows that respond to new leads within minutes, re-engage past customers, request reviews automatically, and keep your pipeline moving without adding headcount.

  • Instant AI-powered lead response via text and email
  • Automated follow-up sequences for unconverted leads
  • Post-job review request automation for Google and GBP
  • Past customer re-engagement campaigns by season
  • CRM integration and lead routing
  • Reporting on response time, conversion rate, and pipeline health
Automated follow-up increases lead-to-booked-job rate by 30 to 40% on average

NOT SURE WHAT
YOU NEED?

Book a strategy call. We'll look at your current setup and tell you exactly what would move the needle, with no upsell and no obligation.

Book Your Strategy Call →See Pricing